Privacy

Privacy Policy and Cookies

Privacy Policy

This Privacy Policy outlines Cake Halliday (" we ", " our " or " the Company ") practices with respect to information collected from users who access our website at www.cakehalliday.co.uk (" Site ") or otherwise share personal information with us (collectively: " Users "). We will ensure that your privacy is protected when you provide any personal information when using our services or our website. Any personal information you provide helps us to provide you with a better service. It will only be held and used in accordance with this privacy policy.

Grounds for data collection 

Processing of your personal information (i.e. any information which may potentially allow your identification through reasonable means; hereinafter " Personal Information ") is necessary for the performance of our contractual obligations towards you and providing you with our services, and for compliance with legal and financial regulatory obligations to which we are subject.

When you use the Site, you consent to the collection, storage, use, disclosure and other uses of your Personal Information as described in this Privacy Policy.

We encourage our Users to carefully read the Privacy Policy and use it to make informed decisions. 

What information do we collect?

We collect two types of data and information from Users. 

The first type of information is unidentified and non-identifiable information pertaining to a User(s), which may be made available or gathered via your use of the Site (“ Non-personal Information ”). We are not aware of the identity of a User from which the Non-personal Information was collected. Non-personal Information which is being collected may include your aggregated usage information and technical information transmitted by your device, including certain software and hardware information (e.g. the type of browser and operating system your device uses, language preference, access time, etc.) in order to enhance the functionality of our Site. We may also collect information on your activity on the Site (e.g. pages viewed, online browsing, clicks, actions, etc.).

The second type of information Personal Information , which is individually identifiable information, namely information that identifies an individual or may with reasonable effort identify an individual. Such information includes:
  • Device Information: We collect Personal Information from your device. Such information includes geolocation data, IP address, unique identifiers (e.g. MAC address and UUID) and other information which relates to your activity through the Site
  • Contact information: When you fill in any of the forms on our Site you will be asked to provide us certain details such as: name; email or physical address, telephone number and other information.
  • Event details, which may include delivery address.
  • Bank account number and sort code details if you wish to provide those details for the purposes of receiving cake stand hire deposit refunds.

How do we receive information about you?

We receive your Personal Information from various sources:
  • When you voluntarily provide us with your personal details;
  • When you use or access our Site in connection with your use of our services;
  • From third-party providers, services and public registers (for example, traffic analytics vendors).

How is the information used? With whom do we share the information?

We do not rent or sell personal information to any third party.
We may use the information for the following:
  • To respond to your enquiry and to contact you about or fulfil your enquiry or order;
  • To provide you with information and respond to any customer service issue you may have;
  • To communicate with you and to keep you informed about our latest products, updates, news and services;
  • For statistical and analytical purposes, intended to improve the Site;
  • We may use photographs of your cake for advertising or marketing purposes (if you have purchased a cake);
  • We may use your name alongside social media posts regarding your cake, venue or cake delivery for advertising purposes (if you have purchased a cake);
  • We may contact you to ask for feedback about the services we provide or in connection with the services we have provided to you.
Users’ information may be shared with our trusted third-party website providers for any of the following purposes: 
  • Hosting and operating our Site;
  • Providing a personalised display of our Site;
  • Storing and processing such information on our behalf; 
  • Performing research, technical diagnostics or analytics;
We do not share your personal information with any other party and will not provide your personal information to any other party unless you expressly ask us to, or we are required by law to do so.

Retention

We will retain your personal information for as long as necessary to provide our services, and as necessary to comply with our legal obligations, resolve disputes and enforce our policies. Retention periods will be determined taking into account the type of information that is collected and the purpose for which it is collected, bearing in mind the requirements applicable to the situation and the need to destroy outdated, unused information at the earliest reasonable opportunity. Under applicable regulations, we will keep records containing client personal data, communications and anything else as required by applicable laws and regulations. 

We may rectify, replenish or remove incomplete or inaccurate information, at any time and at our own discretion.

User Rights

You may request details of personal information that we hold about you by emailing enquiries@cakehalliday.co.uk. Please also email us at this address if you believe that any personal information we hold about you is incorrect or incomplete.

You may withdraw your consent for your personal information to be stored by us and you may request that we delete all personal information that we have about you by emailing us at enquiries@cakehalliday.co.uk. In those instances, records that must be retained to meet HM Revenue and Customs requirements will have personal information redacted. All other personal information which you no longer consent to being held will be deleted and/or destroyed.

Minors

We understand the importance of protecting children’s privacy, especially in an online environment. The Site is not designed for or directed at children. We do not knowingly collect Personal Information from minors. If a parent or guardian becomes aware that his or her child has provided us with Personal Information without their consent, he or she should contact us at enquiries@cakehalliday.co.uk .

Cookies

We and our trusted partners use cookies and other technologies in our related services, including when you visit our Site or access our services. 

A "cookie" is a small piece of information that a website assigns to your device while you are viewing a website. Cookies are very helpful and can be used for various different purposes. These purposes include allowing you to navigate between pages efficiently, enabling automatic activation of certain features, remembering your preferences and making the interaction between you and our Services quicker and easier. Cookies are also used to help make sure that the advertisements you see are relevant to you and your interests and to compile statistical data on your use of our Services. 

The Site uses the following types of cookies:

a. 'session cookies' , which are stored only temporarily during a browsing session in order to allow normal use of the system and are deleted from your device when the browser is closed; 

b. 'persistent cookies ', which are read only by the Site, saved on your computer for a fixed period and are not deleted when the browser is closed. Such cookies are used where we need to know who you are for repeat visits, for example to allow us to store your preferences for the next sign-in; 

c. 'third-party cookies' , which are set by other online services who run content on the page you are viewing, for example by third-party analytics companies who monitor and analyse our web access.

Cookies do not contain any information that personally identifies you, but Personal Information that we store about you may be linked, by us, to the information stored in and obtained from cookies. You may remove the cookies by following the instructions of your device preferences; however, if you choose to disable cookies, some features of our Site may not operate properly and your online experience may be limited.

We use a tool which is based on the Snowplow Analytics  technology to collect information about your use of the Site. The tool collects information such as how often users access the Site, which pages they visit when they do so, etc. The tool does not collect any Personal Information and is only used by our Site hosting and operating service provider to improve the Site and services.

Use of script libraries (Google Web Fonts)

In order to present our contents correctly and make them graphically appealing across all browsers, we use script libraries and font libraries such as Google Web Fonts ( https://www.google.com/webfonts ) on this website. Google Web Fonts are transferred to your browser's cache to avoid multiple loading. If your browser does not support Google Web Fonts or does not allow access, content will be displayed in a default font. 
  • Calling script libraries or font libraries automatically triggers a connection to the library operator. In theory, it is possible – but currently also unclear whether and, if so, for what purposes – that operators of corresponding libraries collect data.

  • The privacy policy of the library operator Google can be found here: https://www.google.com/policies/privacy .

Updates or amendments to this Privacy Policy

We reserve the right to periodically amend or revise the Privacy Policy; material changes will be effective immediately upon the display of the revised Privacy Policy. The last revision will be reflected in the "Last modified" section. Your continued use of the Platform, following the notification of such amendments on our website, constitutes your acknowledgment and consent of such amendments to the Privacy Policy and your agreement to be bound by the terms of such amendments.

How to contact us

If you have any general questions about the Site or the information we collect about you and how we use it, you can contact us at enquiries@cakehalliday.co.uk .

Last Modified 16th October 2020.
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